Invest in Batangas: A Guide to Investing in Southern Luzon’s Key Emerging Province

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Most of us know Batangas as a getaway place or a tourist destination, but did you know that you can also invest in Batangas since it is an ideal investment destination?

The Emerging Luzon Province

Batangas Province

Batangas Province, about two hours drive from Metro Manila through SLEX and STAR Tollways, is a big chunk of land full of investment opportunities.  It is right in the heart of CALABARZON Region, bounded by Laguna in the north, Cavite in the east; Quezon in the south; and Rizal in the West. It is classified as a first-class province because of its rapid economic growth through the years. Its potential to accelerate is promising since the implementation of various economic projects.

The emergence of many industries like tourism, business, agriculture, and fisheries in the recent years give the province more opportunities for growth and development. With the growing demand in the province, Batangas continues to expand making it an ideal place for investments.

In fact, one of its cities, Lipa City, was recognized as one of the fast-emerging key cities south of Metro Manila. Its local economy is thriving due to the growing business process outsourcing firms in the city.  

Investors are currently looking at Batangas as the next big thing in the South.  The province has a vibrant market offering tons of potential investments. Real estate is highly in-demand nowadays whether for residential or business use.

Find out below why you should invest in Batangas, Southern Luzon’s key emerging province.

Top 5 Reasons to Invest in Batangas

1. Economic growth

Batangas plays a major role in the economic growth of the whole CALABARZON region. Batangas City has the second largest international seaport in the country. Many industries are opening in the recent years due to its undeniable potential. It also comes to its advantage that is close to Metro Manila, just about 1 to 3 hours’ drive.

Various infrastructure projects also opened the province to more tourists and investors. Some of the most recent ones include the Nasugbu- Ternate Road that connects Batangas and Cavite and the Batangas- Quezon Coastal Road Project that links the different municipalities of Batangas with Quezon. There are many industries to explore in Batangas if you are looking for a good investment. Farming is one good prospect. Pineapples are commonly grown in Batangas. Livestock and cattle raising is also a well-established industry. Its famous Batangas beef is marketed throughout the region and Metro Manila. The agriculture and fisheries industries are also thriving. The Batangas Tilapia is another source of pride for the Batanguenos as it commands a higher price than the other varieties in other provinces. Other smaller fishes like tambakol, tawilis, tulingan, and tanigi are sourced from the area.

Lipa as the Coffee Capital of the Philippines

Investors can also try agricultural crops such as coffee. Lipa City, which is considered the coffee capital of the country because of its famous Kapeng Barako, has blossomed into a vibrant economy for the city. Rice and vegetable crops can also be a good source of income as because of its close proximity to the markets in Metro Manila. You can invest in Batangas with the help of nature!

Batangas is also a perfect place to build your vacation house, a retirement home, or even a farm. It offers peaceful environment and cool surroundings without sacrificing the amenities of modern city living. The province has one of the lowest crime rates in the region. When you invest in Batangas, you are definitely secured in any way.

2. Resort Developments

Batangas is famous for its beach resorts which have been a favorite among vacationers and tourists. The municipalities of Laiya, Calatagan, Tingloy, Bauan, and Anilao are some of the more popular vacation destinations because of its beaches and diving sites. You can also do a ton of water activities like diving, snorkeling, and island hopping. Investing in the resort industry is a promising business because of the influx of foreign and local tourists.

You can also look at investing in areas near the Taal Lake. Tourists have increased tremendously through the years because of the scenic view of the Taal Volcano. Towns surrounding the volcano such as Talisay, Agoncillo, Lemery, Mataas na Kahoy, and other have benefited due to the appreciation of their real property. The Port of Batangas City offers a lot of business opportunities as well. Thousands of people flock to this city to ferry them to different destinations such as nearby island Mindoro and other key cities in the South. Batangas city, which is the capital of Batangas Province, has a highly urbanized setting. Restaurants and hotels are a thriving business in the area because of the departing and arriving passengers from the port.             

3. Business and Employment Opportunities

Photo by kate.sade on Unsplash

Batangas City is home to many multinational companies which is a big boost to its industrial growth. In the recent years, it saw the emergence of many industrial companies. A lot of BPOs (Business Processing Outsourcing) and IT related companies have recently opened. Truly, there is no loss when you invest in Batangas!

Lipa City is among the Next Wave Cities identified by the Commission of Information and Communication technology. It is one of the fast-emerging key cities south of Metro Manila with its growing business process outsourcing industry.   

The literacy rate in Batangas is at a high of 96%. This means that local residents can be tapped for employment. It has a strong service sector with many Overseas Filipino Workers (OFW) workers.

Hospitals and other health facilities are also abundant in Batangas. They are strategically established in key areas of the province. Even remote barangays have their community clinics open to the public.

4. Tourist Destinations

Batangas is a favorite tourist destination for its beautiful beach resorts, historical landmarks, churches, and the famous Taal Volcano. Aside from these, it also offers a lot of entrepreneurial ventures. Tourism related businesses hold a great potential. The town of Mabini has opportunities for trekking services and fast crafts for island hopping. Laiya in San Juan is a famous destination for beach lovers. Matabungkay, Nasugbu, and Jamilo Coast are also popular. The town of Calatagan has many resorts, while Anilao is known for its diving sites. The biodiversity is particularly rich in Verde Island Passage, making it a crowd favorite among divers. It is dubbed as the “Center of Marine Biodiversity in the World.” You can go island hopping in Sepoc or Sombrero Islands in Anilao in or Fortune Island in Nasugbu. The surrounding towns around Taal Lake are ideal for trekking and boat services.

Mountaineers also go to Batangas to climb trails ranging from beginner to intermediate. The most frequented ones are Mt. Maculot in Cuenca, Mt. Batualo and Mt. Talamitan in Nasugbo, and Galugod Baboy in Mabini.

Those going for a religious pilgrimage flock churches in Batangas. There are many old churches in the town of Taal which houses Asia’s largest Catholic church. Lipa City is known to be the “Little Rome of the Philippines” because of its many beautiful churches and cathedrals. Popular churches in Batangas include the Minor Basilica of St. Martin de Tours, Our Lady of Caysasay Shrine, Montemaria, Parish of the Immaculate Concepcion, and Padre Pio Shrine.

A heritage tour in the town of Taal is waiting for history lovers. Ancestral houses and old churches during the Spanish period are still visible. You can also visit Balayan for the old Spanish houses. The oldest lighthouses can also be found in Cape Santiago Lighthouse in Calatagan and Malabrigo Lighthouse in Lobo.

There are also many recreational destinations scattered in many different parts of Batangas. You can spend a day or two exploring the farms in the city. You can choose from a bee farm to a strawberry farm and even a lifestyle and wellness farm.

5. The Promising City of LipaMore reasons to invest in Batangas

A key city in the province of Batangas is Lipa, which was recognized as the third best place to live in the Philippines. It is one of the fast- emerging key cities south of Metro Manila. Its local economy is thriving and in fact hailed as Top 10 cyber growth corridor in the Philippines.

Known as the “Little Rome of the Philippines” because of the many Catholic Churches in the area, Lipa City is considered as the third highest place in Luzon next to Baguio and Tagaytay, thus giving it a cool climate all year round. With its location, it serves as a breaker or a shield in times of a typhoon and the eruption of Taal Volcano. The city is also famous for its world-class Kapeng Barako, making it a leading coffee grower and supplier to local and global markets.

Lipa is also a leading tourism destination in Luzon. It features many different places from historical to religious, and as well as lifestyle or recreational places. Some of the popular tourist sites in Lipa are the churches of San Sebastian Cathedral and Our Lady of Mount Carmel; the historical sites of Casa de Segunda and Museo de Lipa; farms like the Milea Bee Farm, Hardin ng Presa, Old Grove Farmstead, and the Farm at San Benito, which is an eco-luxury holistic medical wellness resort.

Today, Lipa offers an ideal place for living, working, and investing. It holds a great potential because of the city’s vibrant industries particularly the Business Processing Outsourcing (BPO) companies, call centers, and other IT related firms. The real estate industry is another promising investment. With the presence of many commercial and industrial establishments, market value in the place is due to increase in the next few years. Property experts say that aspiring homeowners prefer mixed used developments that is convenient to them where they can easily get what they need just by stepping out of their homes.

Why invest in Batangas primarily at Camella Manors Lipa?  

Looking for an affordable condo in Lipa? Get the best value for your money with Camella Manors Lipa.

Affordable Condo in Lipa - Amenity Perspective
Camella Manors Lipa Community Perspective

Camella Manors Lipa is one of the pioneering vertical developments in Lipa City. It is Camella’s latest offering in Batangas. Camella Manors is Vista Land’s newest mid-rise condominium brand located in the regions and nearby provinces of Metro Manila. It promotes an all-in lifestyle needs and resort-themed amenities that will cater to young professionals, starting families, investors, and Overseas Filipino Workers (OFWs).

Camella Manors Lipa is strategically located in Tibig, a quiet and exclusive site in Lipathat is conveniently close to Lipa’s City center. From Metro Manila, the condo is about 80 kilometers away from Manila or just a few hours’ drive.

This affordable mid-rise condo in Lipa has the most expansive amenity area among all Camella Manors projects nationwide. It features a badminton court, function hall, jogging path, paring space, swimming pool area, clubhouse, fitness gym, play park, and a play court.

Living in Camella Manors Lipa offers perks like a 24/7 Security, verdant landscapes, accessibility to all sectors of the society, nearby tourist Spots, pet-friendly community, resort vibe community, and smart condo living.

It is also conveniently located in a prime location close to many essential establishments like shopping malls and retail centers (Robinsons Place Lipa, Big ben Complex, SM City Lipa, The Outlets Lipa), leisure and entertainment (El Grande Hotel and Resort, Anfa Royale Hotel, Cintai Corito’s Graden, The Farm at San Benito, Laiya beaches), schools and universities (De La Salle Lipa, Canossa Academy, AMA Computer College Lipa, University of Batangas- Lipa, Batangas State University-Lipa), medical centers and hospitals (Mary Mediartrix Medical Center, Lipa Medix Medical Center, San Antonio Medical Center, NL Villa Memorial Medical Center), churches (Redemptorist Lipa, Cathedral of San Sebastian, Our Lady of Mount Carmel Church), and major infrastructures (Ayala Highway, President Jose P. Laurel Highway, STAR Tollway, South Luzon Expressway).

Find out more about Camella Manors Lipa at

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